07-21-2012 02:08 PM - edited 07-21-2015 04:31 AM
An elderly salesman lay dying in his bed. While suffering the agonies of impending death, he suddenly smelled the aroma of his favorite chocolate chip cookies wafting up the stairs. Gathering his remaining strength, the salesman lifted himself from the bed. Leaning against the wall, he slowly made his way out of the bedroom, and with greater effort, gripping the railing with both hands, he crawled downstairs.
With labored breath, he leaned against the door frame, gazing into the kitchen. Were it not for death's agony, he would have thought himself already in heaven, for there, spread out upon waxed paper on the kitchen table were literally hundreds of his favorite chocolate chip cookies.
Was it heaven? Or was it one final act of heroic love from his devoted wife of sixty years, seeing to it that he left this world a happy man?
Mustering one great final effort, the salesman through himself towards the table, landing on his knees in a crumpled posture. His parched lips parted, the wondrous taste of the still warm cookie was already in his mouth, seemingly bringing him back to life.
His aged and withered hand, that had written up so many sales orders during his career, now trembled on its way to a chocolate chip cookie at the near edge of the table. Suddenly his hand was smacked with incredible force by a wooden spatula. The pain seared through his hand to his elbow and like lightening bolted through his shoulder, sending him to the floor in a heap.
Staring up at the kitchen light from the floor, the elderly salesman saw the shadow of the spatula hovering menacingly over his head. The shadow of the spatula was soon eclipsed by the outline of his beautiful wife's face. But then she thundered, "Back off the cookies! They're for the funeral!"
Moral of the story. True sales professionals know there are no gimmies in life. You have to work for everything you get in life, and work hard. If you think you'll be able to succeed in sales just by dreaming about it! Guess again! There's a big wooden spatula with your competition's name on it, just waiting to hit you hard for reaching for a sale you haven't worked for. Remember, nothing in life is free. With the exception of Jigsaw/ data.com of course.
"Selling cookies helped me to realize that you needed to have a certain way to communicate with people. You also needed business skills. You knew you needed to sell a certain amount of boxes, so that gave me some business sense."
- Maria Bartiromo